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#ExpertSays

The Road Ahead

As we get into Q42020, almost all businesses, except those in some sectors like Education, Travel and Hospitality have resumed operations similar to pre-CoVid level, there is debate on what the so called “New Normal” looks like.

Categories
Marketing

Blue Ocean Strategy

The only way to beat the competition is to stop trying to beat the competition. In simpler words, blue ocean strategy helps us reduce the aspects of a potential competitor to enter your market segment.