Augmented Reality and Virtual Reality have become some of the most hip words in today’s times. The sheer amount of innovations happening in this field are mind blowing. Google was the biggest trendsetter in this domain with Google Glass. However, they failed. Read on to find out exactly why!
The Central Authority shall impose a penalty in respect of any false or misleading advertisement, by a manufacturer or an endorser and might even go to a point wherein they prohibit the endorser of a false or misleading advertisement from making endorsement of any product or service…
The only way to beat the competition is to stop trying to beat the competition. In simpler words, blue ocean strategy helps us reduce the aspects of a potential competitor to enter your market segment.
Experiential marketing, also called “engagement marketing,” is a marketing strategy that invites the audience to interact with a business in a real-world situation. Here is how Coca-Cola used ‘Experiential Marketing’ effectively to promote its brand messaging of opening happiness.
In the post COVID-19 era, the times would be such that the businesses would need to know their customers more than ever before. Accordingly, they would need to explore unconventional ways to attract customers to win back customer trust and loyalty.